Aparna Ghantasala
Website solutions for the live website to improve PSPMI's web presence and facilitate project managers' career growth while closely working with multi-disciplinary portfolio groups, leadership, and developers!
Information Architecture / User Research/ UI Design
Professional
Development
Reimagining the educational experience
Redesign of the education section by incorporating the shifting priorities of the customer.
Worked closely with leadership to define the goal, strategized the information architecture and user flows to create designs that help customers navigate through the website with ease.
Sponsorship
Support from the community!
PSPMI gives a platform for organizations to support their project managers or program managers as they get certified and connect with new talent in the community.
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A feature to showcase our sponsorship benefits and updated partnership information through seamless customer navigation and follow-up communication.
Communications
Bring change in the community!
The communication team is the primary way to be connected with people and this way to keep people updated about the organization and to constantly understand our customer's need.
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Designed the website and newsletter experience to engage PSPMI members and increase membership numbers.
Podcasts
Empower the community
To engage with the community during the pandemic, the marketing team publishes interactive questions, articles, and podcasts on the website.
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Designing the visual content has brought the community together and increased interaction and engagement.
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